Editor's introduction: As a B-side product manager, offline business research is a must. There needs to be a clear goal and a complete process from front to back. What is the specific process of offline business research? This article will reveal it to you all! The value of B-end category email list products is to support and empower the business. The business of any industry which is the best way to understand the business. The products made after understanding the category email list business can better serve the business and B-end users, and the product manager will be more confident when fighting with the business side.
There are two types of B-end business, the company's own transaction business and the SaaS product for external enterprise customer service. The general difference between the two is to research their own company and the other is to research other companies. This category email list article mainly focuses on the former. The process of a business research mainly includes five steps: determine the research objectives, determine the research object and category email list form, sort out the research content, conduct on-site research, and output the research conclusion.
Let's take a to B fresh food e-commerce as an example to illustrate what needs to be done in these 5 steps. 1. Research objectives There are two common research objectives for B-side business research: The first is relatively broad overall business research, is not category email list extensive but not precise. The goal is to have a general understanding of the overall business situation, and to be able to draw a picture in the mind of the main roles and scenarios in the category email list business, so as to facilitate the follow-up related product projects. This is supported by some conclusions from the research.