See how Behmaster stacks up against the competition. Choose your supplier Compare Email tracking is an essential tool to measure the impact of your relationships with customers and clients. It helps you know if your email brings results. With email tracking software, you can better see how customers interact with your email, allowing you to better tailor your communications to drive more traffic and improve sales and conversions. In this guide, we’ll look at what to look for in email tracking software, as well as our top tips you can use for free. What is email monitoring software?
Sending an email can sometimes be like throwing a letter over a cliff. Where will it end? Will anyone read it? And how do you know? The first days of email marketing were plagued by this mistrust. Email Marketing Before Tracking Software Without email tracking Special Database software, the sales department has no way of knowing if a recipient is opening, reading, or clicking on an email-assuming they have, of course, entered it in the inbox. As a result, email marketing has come down to speculation,
Trial and error. Fortunately, the days of blind emailing are long gone. With so much email monitoring software available now, it’s easier than ever to monitor emails long after they’ve been sent. Screenshot of Gmail Mailtrack email tracking software integrated into Gmail. But what exactly does email monitoring software do? While “follow email” is technically the correct answer, there is more to email tracking than meets the eye. What happens to your email after you hit “send? Click to Tweet